Creatively directed & produced with Jinoh Kim

TOMARON, a luxury smart scent diffuser brand, invites you to explore a world where scent reigns supreme, adding richness and depth to every encounter. Jinoh and I defined five scent profiles and a personality to go with each, to signify the story of the product and how scent is a personal quality of one's self or environment.

We casted five models, one for each personality, sourced props, wardrobe, a photographer and makeup artist, and built the life size box by hand.